In the first work of the semester, the graduate students introduced themselves to me and to a certain extent to one another by way of bringing in an object/tool that represented some aspect of their expertise or understanding in the field(s) of their undergraduate studies. (Note: The bridge studio is comprised of students with backgrounds in 'non-architectural' degrees. Example: public relations, biology, marine biology, history, marketing/planning, etc.)
To foster an interdisciplinary studio atmosphere, each graduate each designer was charged with the task of creating a hybrid of two tools/machines/objects, or perhaps an entirely new product of their combinations. (This required considerations of how, for example, marketing and biology could have a joint impact on architectural thinking.) The additives of the exercise were not constrained by scale but were to be in accordance with the ideas of the objects as presented by their studio-mates. The design of the product had to be of some intimate proportion to the human body, relate to the suggested advancements within a proposed archetype, include their previous field of interest, and fuse the two entities into a provocative union where their original identities may be perceived yet their new ones were profoundly inciting.
After each graduate had designed a uniquely fashionable product, they tried to create a desire for the design by way of advertisements.
Create two (2) print ads to fit the pages of Architectural Digest, Architectural Record, Blueprint, , AU etc. Each print ad may be 1-4 pages in length. One (1) ad must use the elevation and perspective you’ve created. The other (1) must use the elevation and perspective created by the studio-mate whose object you have used.
Create two (2) print ads to fit the pages of Architectural Digest, Architectural Record, Blueprint, , AU etc. Each print ad may be 1-4 pages in length. One (1) ad must use the elevation and perspective you’ve created. The other (1) must use the elevation and perspective created by the studio-mate whose object you have used.
Create one (1) thirty-second motion picture/commercial. Use any stills, video footage, animation, scans, audio, etc. to create a sense of want along with other appropriate emotions that are to be expressed through your design. The motion picture must use both of your drawings from part I. The prints and video must reinforce the same theme.
Please feel free to post a comment on Lance's I-Glove.
